Turn your Sussex property into a high-earning Airbnb with My Getaways!

Airbnb management in Brighton typically costs between 10% and 20% plus VAT of rental revenue, depending on the level of service. My Getaways charges 20% plus VAT for its fully managed Professional tier, which covers everything from guest vetting and 24/7 communication to cleaning, linen, maintenance, and listing optimisation across 40+ booking platforms. Lower-fee operators in Brighton generally charge 10-15%, but those rates usually exclude housekeeping, linen, and emergency cover — costs that quickly close the gap.
When comparing management fees, the right question is not who charges the least, but who generates the most income after fees. My Getaways owners earn an average of 25% more revenue than comparable properties managed by other companies in Sussex, which more than offsets the management fee.
My Getaways Professional rate: 20% pluss VAT — fully managed, no hidden extras
Average monthly earnings (2-bed): £2,358/month | up to £4,219 in peak season
Brighton has a wider fee spread than most UK cities. Always ask operators to confirm what is and is not included before comparing rates.
Further reading: Host with My Getaways (https://www.mygetaways.co.uk/rent-your-property)

There is currently no mandatory licence required to run a short-term let in Brighton, but the regulatory landscape is changing fast and property owners need to prepare now.
A national registration scheme for short-term lets in England is being introduced by the government. From 2026, all holiday let and Airbnb properties will need to register on a central government database. Properties without a valid registration number will not be able to advertise legally on platforms like Airbnb and Booking.com once the scheme becomes mandatory. The scheme launched on a voluntary basis in spring 2026, with mandatory registration expected to follow in late 2026 or early 2027.
Separately, Brighton & Hove City Council has been piloting additional local licensing requirements, with a formal scheme potentially affecting 2,000-6,000 properties in the city. This local scheme is distinct from the national register and would impose additional compliance obligations.
My Getaways monitors all regulatory changes on behalf of its owners and handles compliance as part of its managed service. If you are considering listing your Brighton property independently, speak to your local authority and a planning solicitor before listing.
Planning rules: letting your property to paying guests may constitute a material change of use requiring planning permission, particularly for frequent or year-round letting.
Further reading: Brighton & Hove Council — short-term holiday lets (https://www.brighton-hove.gov.uk/planning/planning-policy/short-term-holiday-lets)

No. The 90-day rule does not apply in Brighton. It applies exclusively to Greater London, where properties cannot be let on a short-term basis for more than 90 nights per calendar year without planning permission.
Brighton sits outside London, so there is no statutory night cap on short-term letting.
My Getaways manages the calendars of 100+ properties across Sussex and advises owners on maximising occupancy within the applicable legal framework. The average occupancy across the managed portfolio is 67%, which leaves significant flexibility well above any grey-area thresholds.
If your property is available for letting 140 or more days per year and is actually occupied for 70 of those nights at least, it can be assessed for business rates rather than council tax. My Getaways can walk you through the implications for your specific property and savings that can be made.

A two-bedroom property managed by My Getaways in Brighton earns an average of £2,358 per month, rising to £4,219 per month during peak season. The average nightly rate across the My Getaways portfolio is £155.
Earnings vary significantly based on property size, location, condition, and the quality of management. A well-presented seafront flat in Brighton can significantly outperform these averages, while a poorly maintained property in a secondary location will underperform.
The key drivers of income are: dynamic pricing (adjusting rates in real time for demand, events, and seasonality), platform reach (listing on Airbnb, Booking.com, VRBO, Expedia, and specialist platforms), and guest experience quality (which drives reviews and repeat bookings). My Getaways manages all three as part of all our services
Property owners switching from a long-term assured shorthold tenancy (AST) to a fully managed holiday let with My Getaways typically see returns 30% higher
Average occupancy (My Getaways portfolio): 67%
Average revenue uplift vs. other managers: +25%
Further reading: Use the My Getaways income calculator

The Furnished Holiday Let (FHL) tax regime was abolished on 6 April 2025. This is the most significant change to holiday let taxation in decades and affects all UK short-term rental owners.
Under the old FHL rules, qualifying properties received capital allowances, full mortgage interest relief, and favourable treatment for pension contributions and capital gains. All of those advantages have now been removed. Short-term let income is now taxed as standard rental income, which means:

Mortgage interest is no longer fully deductible. You receive a 20% tax credit instead of full relief — a significant cost increase for higher-rate taxpayers with mortgaged properties.
Capital allowances on furniture and fixtures are no longer available.
Business Asset Disposal Relief (formerly Entrepreneurs' Relief) no longer applies on sale, which increases potential capital gains tax liability.
Short-term rental income can no longer be used as relevant earnings to support pension contributions.

Despite the FHL abolition, holiday letting in Brighton remains more profitable than long-term letting for most well-managed properties. The income premium from higher nightly rates and active revenue management typically outweighs the tax disadvantage if owned in your personal names and has a big advantage in a Limited company structure.
Tax rules are complex and depend on your individual circumstances. Speak to a qualified accountant or tax adviser before making any decisions. My Getaways can refer you to advisers experienced in short-term rental taxation.
Further reading: HMRC — income from property (https://www.gov.uk/guidance/income-tax-when-you-rent-out-a-property-working-out-your-rental-income)

Yes. Standard home insurance does not cover a property used as a holiday let, and operating without the correct cover is a serious financial and legal risk.
A dedicated holiday let insurance policy should include: buildings and contents cover for short-term occupancy, public liability insurance (minimum £2m, ideally £5m), loss of rental income cover (in case the property is uninhabitable due to damage or a claim), accidental damage by guests, and employer's liability if you employ cleaners or maintenance staff directly.
My Getaways operates under its own insurance framework for the properties it manages, including its My Cover programme, and advises all onboarding owners on the appropriate level of standalone cover required. We work with insurers who specialise in furnished holiday accommodation and can introduce you to relevant brokers.
Check your existing buildings insurance policy before listing your property. Many standard policies contain exclusions that would void a claim the moment paying guests are involved.

Yes, but It depends on your mortgage terms
You have three options: get written consent from your existing lender (some will agree, with conditions), switch to a holiday let mortgage product designed for short-term rentals, or switch to a buy-to-let mortgage that explicitly permits short-term letting.
Holiday let mortgages are available and widely used. They typically require a deposit of 20-25%, assess affordability based on projected rental income, and carry slightly higher rates than standard residential mortgages. Specialist brokers can access products not available on the high street.
My Getaways produces bespoke income forecasts that many owners use as part of their mortgage application or consent request, we charge a fee for this service but refund this in full in your first months rental income payment, when signed up with us. We can refer you to experienced brokers who specialise in holiday let finance.

A full-service Airbnb management company handles everything involved in running a short-term rental property — from creating the listing to handing back the keys at the end of each stay.
My Getaways' Professional management service covers:

Listing creation and optimisation on Airbnb, Booking.com, VRBO, Expedia, Hotels.com, and 35+ additional platforms
Professional photography, floor plans and copywriting
Dynamic pricing — rates adjusted daily based on local demand, events, and market data
Guest vetting, booking management, and damage deposit collection
24/7 guest communication before, during, and after every stay
Professional cleaning and linen service after every checkout
In-property guest guides
Minor maintenance and emergency callouts, under £25.
Noise monitoring where required. Fees apply
Smart energy management. Fess apply
Owner login portal for real-time earnings, bookings, and calendar access
Regulatory compliance, including registration scheme management

The Lite (10%) and Standard (15%) tiers offer reduced scope — useful for owners who want to remain hands-on with cleaning and maintenance. My Getaways will recommend the right tier based on your property and circumstances.

In most cases, yes — a well-managed holiday let in Brighton generates materially more income than a long-term assured shorthold tenancy (AST). My Getaways owners switching from long-term to short-term letting typically see income increase by 30%.
The arithmetic works like this: long-term rents in Brighton average £1,600-£1,800 per month for a two-bedroom property. A two-bedroom holiday let managed by My Getaways earns an average of £2,358 per month — and significantly more in peak months. Even accounting for the management fee and running costs (cleaning, linen, utilities), the net position is usually much better.
There are trade-offs. Income from a holiday let varies month to month, whereas a long-term tenancy provides fixed monthly rent. Holiday let properties also incur higher operating costs. The right answer depends on your financial position, your mortgage situation, and how much income volatility you are comfortable with. My Getaways prepares a bespoke income forecast for every prospective owner before they commit.

Yes. As the property owner, you retain the right to block dates in your property calendar for personal use. You are not handing over ownership or permanent occupation — you are appointing My Getaways to manage bookings and operations during the periods your property is available to guests.
Owner blocks are managed through the My Getaways owner portal, where you can view your calendar, see live bookings, and mark off dates for personal use at any time (subject to existing confirmed bookings). There is no minimum personal use requirement, and we recommend a maximum of 60 days per year for personal use to maximise you income potential and reviews.
Where you want to use the property at short notice, My Getaways will work around existing bookings. For regular patterns — summer school holidays, a fortnight in August each year — we can build those blocks into the pricing strategy from the outset so they do not reduce overall revenue unnecessarily.

My Getaways lists managed properties on over 40 booking platforms, including the world's largest travel and accommodation websites. Core platforms include Airbnb, Booking.com, VRBO, Expedia, Hotels.com, and Agoda. My Getaways is an official channel partner with each of these platforms.
Beyond the major OTAs, properties are listed on specialist platforms for contractor and corporate stays, large group bookings, and relocation accommodation — channels that generate longer, higher-value bookings that most self-managing owners do not access.
All listings are managed centrally via a channel manager, which synchronises calendars and pricing across platforms in real time. This eliminates double-booking risk and ensures the property is always priced correctly for current demand, irrespective of which platform a guest books through.

My Getaways offers two contract options. The Professional tier (20% management fee) comes with a 12-month agreement and free onboarding — no setup cost. For owners who want a shorter commitment, a 3-month agreement is available at the same management rate, with a one-off £495+vat onboarding fee.
At the end of any contract term, you are free to renew, renegotiate, or exit. My Getaways does not lock owners into perpetual rolling contracts without a route out. The goal is to earn your continued business through results, not contractual obligation.
Existing bookings made during your contract period that fall beyond the end date will need to be honoured or cancelled in line with your contract.. My Getaways will discuss any overlap at the time of exit.